Thinking of starting a personal blog?
Do you think it has no value?
Let me answer these questions in this article.
to start
Is it worth having your own blog?
The answer is yes, a personal blog is definitely worth it. Personal blogging has many benefits such as personal development, professional networking, stress relief and additional income. You also don't need a lot of money to start a personal blog, making it a low-risk investment with great returns.
However, a physical blog can take time and dedication, especially if you want to turn it into a digital business.
This leads us to the question:
Do personal blogs make money?
Yes, personal bloggers can earn five to six figures every month. For example, the average father earned $78,844 from July to September 2021. Another personal blog written by Sophia Lee confirmed in her May 2020 earnings report that she earned over $43,000.
Since the last publicly available earnings report in Sofia was published a year ago, you can request updated reports by email.
Personal bloggers make as much money as bloggers in certain fields.
Finally, personal blogs can cover a variety of interests. It all depends on who controls it.
Let's talk about how personal bloggers make money.
How does a personal blog make money?
A personal blog can be monetized through sponsored content, paid promotions, advertising, affiliate marketing, consulting, and e-commerce. These are the strategies bloggers use to monetize their blogs. Many personal bloggers make money by writing their books and speaking at events.
- Sponsored Content - Personal bloggers can earn money by posting articles featuring companies or their products.
- Paid Promotions - In paid promotions, a company pays a blogger to promote something on their blog or social media channels.
- Advertising - Personal bloggers can place ads on their blogs to generate additional passive income.
- Affiliate Marketing - Affiliate marketing allows personal bloggers to earn commissions by promoting other company's products.
- Consulting - Professionals can provide online consulting services to their clients on their personal blogs.
- E-commerce - In some cases, personal bloggers create a virtual store on their blog to generate income.
- Public speaking - Popular private bloggers can get paid to speak at seminars and other public events.
- Selling Books - Another way for personal bloggers to make money is to write and sell their own books.
Finally, personal bloggers have the same earning potential as other bloggers.
To learn more about how personal bloggers make money, you can read my article 89 Monetization Strategies for Blogs.
Now that we've established that a personal blog can be profitable, let's discuss what to write about.
What are personal bloggers talking about?
Personal bloggers use their blogs as an online journal to share their thoughts, ideas and opinions. They should not focus on the needs of their audience when writing content. If you want, you can write about anything that interests you, such as hobbies, relationships, daily events and experiences.
However, most personal bloggers focus on specific categories of green content.
For example, Adrian Culp or Alive Dad focuses on parenting, lifestyle, food and travel. My personal blog also has a "All Misfits" category with random topics.
What are popular blogs?
Let's look at some popular examples to help you understand how personal bloggers make money:
1. Average father
Middle Class Dad is one of the most financially successful personal blogs on the internet. In its most recent earnings report, the blog earned $78,844 in one quarter through strategies including advertising, affiliate marketing and coaching.
2. Sophia Lee
Vaughn Sophia Lee reports earnings of $43,000 as of May 2020.
3. Father or neighborhood
Adrian Kulp sells his books on his personal blog - Dad or Alive. It also makes money through sponsored campaigns, including sponsored posts and giveaways.
4. Design for humanity
Design for Humanity makes money through Erin Loyner's personal blog, affiliate marketing and sponsorship campaigns. Erin has also lectured and promoted The Slow Hunt to over 120,000 visitors per month.
5. Woogswelt
Keith Murphy started WoogsWorld in 2008 and 2010 with just six entries. Today, a personal blog derives most of its income from sponsorship deals and book sales.
6. The Art of Disobedience
The Art of the Deal by Chris Guillebeau is a personal blog that uses a variety of monetization strategies. In addition to selling books and promoting related products, Chris hosts daily podcasts and speaks at events.
7. Use it
Enjoy a simple and original personal blog by Elise Blaha Cripp - Courtesy of Written. Elise uses the blog as a showcase for her online store to promote her partners' products, courses and books.
How to start your own personal blog
Ready to start your own blog and join the list of successful bloggers above?
Don't worry, I'll guide you every step of the way.
Take my advice and act fast. Click here to start building your personal brand and growing your blogging business.