How often should I blog?
Millions of new bloggers ask this question.
In this article, we will allow data to provide the answer along with your blogging goals.
Let us begin.
What the blogging industry says about post frequency
When developing a permanent retention strategy, it's always a good idea to check what the "experts" are doing.
A 2021 survey published by Orbit Media Studios attempted to determine the relationship between certain practices and blogging success.
Here are some suggestions:
How often do bloggers post?
In general, the blogging industry posts slightly less than in previous years. Only 16% of bloggers post a few times a week, and 22% post once a week.
Interestingly, bloggers who post more often get "stronger results".
How often do successful bloggers post?
59% of bloggers who post at least once a week get better results. In contrast, only 21% of bloggers who post monthly achieve the same level of success.
If you look at the numbers, it's clear that posting more often than not is good for your blog.
This is supported by data from other studies.
For example, data from HubSpot shows that publishing 3-4 posts per week can help a microblogging service gain traction. The same report says that blogs can increase brand awareness by posting at least 1-2 times a week.
Does this mean you have to post multiple times a week to be a successful blogger?
If you can regularly post more than one post per week, that's a plus.
But there is one key element that you should never forget when measuring the best frequency for blogs: the quality of the content .
The role of content quality in blog post frequency
Andy Christadino, co-founder and head of marketing at Orbit Media Studios, wrote something interesting in the aforementioned study.
According to him, there is "almost no overlap" between bloggers who post regularly and bloggers who spend more than 6 hours per post. This means that bloggers who post multiple times a week are not necessarily creating long, high-quality posts.
Data shows that 33% of bloggers who spend more than 6 hours perform better than those who write content faster.
Additionally, bloggers who write more words per post consistently outperform those who write less.
30% of bloggers who write 1500-2000 words in an article report excellent results. 36% of bloggers who write more than 3000 words have similar tips.
Remember, it's easy to post several articles a week if you only write poor and incomplete articles. But if you're committed to creating compelling, long-lasting, high-quality articles, you'll likely need more time to complete your next article.
Related Topics: 41 Useful Blog Post and Key Takeaway Statistics (for 2022)
The key here is to focus on consistency , not repetition .
It doesn't matter how many posts you can post per day or per month. What matters is that you consistently publish comprehensive, high-quality articles that keep your readers coming back for more.
This is a rule of thumb for marketers like Mark Schaefer.
The importance of a consistent blog posting schedule
When I say consistency, I'm not just talking about the quality of the content and the attention to detail.
This includes a fixed writing and publishing schedule.
Let me tell you about the benefits of this:
- You can make blogging more sustainable - Scheduling time to blog throughout the week will help you develop a consistent writing routine. Before long, your mind and body will be primed to maintain high performance during working hours.
- Readers will know when they're back – there's reason to be anxious when the next episode of your favorite show airs. The same expectations will lead to repeat traffic, especially if readers know they can expect high-quality content.
- This allows you to plan and adjust your schedule in advance – full-time bloggers often struggle with non-work-related responsibilities like childcare or grocery shopping. With a consistent notation schedule, you can make time for these activities without disrupting your daily workflow.
- It can help you avoid distractions - If you know when you need to write, you can eliminate potential sources of distraction before you start. Deal with all your urgent emails, eat breakfast and tidy up the office – whatever it takes to make sure you stay focused.
- Focus on the big picture - With a writing desk you can set, measure and improve your long-term goals. This could be due to the number of blog posts, email subscribers or regular traffic.
As you can see, a consistent blogging schedule ultimately affects the quality of your content and productivity. Both will in turn have a positive effect on your audience's reading experience.
Capturing your readers' attention is key to building relevance, authority and presence. All three will help you build a successful blogging brand and make money.
Now that you understand the benefits of a blog calendar, let's talk about setting it up.
How to Create a Successful Blog Post Schedule for You
First, before you create your blog's schedule, you need to set up your blog's editorial calendar.
A blog's editorial calendar is basically a list of blog posts scheduled with a predetermined publication date.
This can be done with a simple spreadsheet tool like Google Sheets, which comes with an easy-to-use calendar template.
An editorial calendar ensures that your daily blogging efforts are directed toward your long-term goals.
It also adds a sense of urgency, which is always a good thing for blogger productivity.
To use your editorial calendar, use the buttons below to switch to the current month.
Let 's say you want to publish an article on Friday, January 8th.
Simply click on the field for that date and enter the title of the post.
Tip: Don't forget to format the cells to wrap the text. This ensures that the titles of your blog posts do not go beyond cells.
The date you specified is the last date of publication .
However, be sure to set a realistic date to ensure the quality of the content.
How long does it take to write a blog post?
Excellent question.
Let me answer that by showing you how to set achievable deadlines for your blog posts.
For more information, see my guide to creating an editorial blog calendar . Here's everything you need to know about blog post planning, scheduling, and tracking tools!
How to set an appropriate deadline for each post
To make sure you give yourself enough time to complete your essay, you need to do two things.
First, you need to determine the number of target words.
Based on industry best practices, you may want to target 1500-3000 words. However, the best strategy is to check the best articles on your chosen topic.
For example, suppose you want to write an article about cooking brown rice.
All you have to do is use Google to check out the best articles on this topic. Simply enter a related query like "how to cook brown rice".
The next step is to review your most important blog posts and measure their word count.
Just copy the text of the blog post, paste it into a word processor and check the word count from there. But if the blog you're on doesn't allow users to copy text, use a tool like WordCounter.net.
All you have to do is enter the URL of the post and click the "Word Count" button.
Within seconds, the tool will show you the total number of words in the message. As a bonus, it will also include a list of keywords that you can use when creating your own copy.
Keep doing this until you get the average word count in the first three Google results. In the example above, the average word count in the best results is 2,104 words.
This is the target minimum word count.
Once you've done that, it's time to figure out how much you can write per day.
Of course it depends on the individual.
Some bloggers feel comfortable producing 2,500 to 3,000 words a day. Others may only write 1,500 words a day - five days a week.
Let's say your average typing speed is 2,000 words per day.
This means that you will be able to complete your fast in just one day.
Also, check the blog's editorial calendar and set a deadline for a new post.
Tips for setting deadlines for publications
- Try to exceed the average word count of the main posts – ideally, the post should exceed the word count of the main articles on the chosen topic. Just try to avoid gossip and focus on adding useful and valuable information.
- Give yourself an extra day It's a good idea to give yourself a day in case of an emergency. After all, creating a great blog post requires not only writing, but also hours of research, optimization and editing.
- Don't forget to take a vacation — trust me, writing and posting blog posts seven days a week is slow torture. To avoid burnout, take one to two days off per week to recharge your creativity.
- Set reminders - Use a calendar app on your phone or computer to set reminders just a day before your due date. This ensures that you don't miss deadlines and stick to the delivery schedule.
- Notify Readers of Your Next Article - Once you can confidently publish articles on time, you can tell readers when to publish your next article. Promote it through your blog and social media channels to build anticipation.
Fill your calendar with content
An editorial blog calendar only makes sense if you have a lot of pre-scheduled posts.
Consider spending at least an hour brainstorming content, setting word count goals, and planning deadlines. By then, you should have at least a month's worth of scheduled posts.
Using the example table above, you will publish about two articles per week .
it is good.
Best of all, your schedule doesn't depend on the number of times your target blog posts. It's more about creating quality content.
Coming up with blog post ideas requires a strategic approach. Read my list of 25 strategies for generating ideas for blog posts to get a feel for the ropes .
Tips for filling out your content calendar
- Aim to write long and comprehensive articles – although writing comprehensive guides will take longer, the payoff will be huge. Articles longer than 3000 words can attract more traffic, get more backlinks and get higher search engine rankings.
- Combine related topics in one post - Instead of publishing separate posts to write longer posts, write about related subtopics in one post. You can check out my guide to blog post structures to help you out.
- Spy on your competitors for content ideas – To get faster results with your blog, look at your competition's best posts, and prioritize your own coverage of those topics. Always remember that the goal is to create a better version, not another boring generic version.
- Don't be afraid to make changes - if you're going to miss a deadline, check beforehand how it will affect the current month's posts. You can also write more words in a day or work on the weekend to get back on track.
Organize the weekly blog agenda
Awesome - You can now effectively schedule a month's worth of blog posts.
The final step is to plan a consistent weekly writing and blogging schedule.
Creating an editorial calendar will help you manage your blogging goals. Creating a weekly routine will help you manage your time.
You can organize your weekly work using any program that allows you to create spreadsheets, such as Google Docs and Microsoft Word.
Notion also offers a weekly calendar template that you can use to plan your blog:
You can do this with their free plan, so I suggest you try it while creating this plan.
The basic rule for publishing blog posts is as follows:
The point of blogging daily is to make sure you have time for your blog and everything else.
You can organize your days according to the posts you have scheduled each week. For example, if your goal is to write 2,000 words on Monday, your schedule might look like this:
The next day you can plan your efforts to promote the content.
Of course, journaling also helps you find time for a break.
Make sure you get enough rest so you can continue blogging.
Tips for planning a weekly schedule
- Consider Your Daily Non-Blogging Activities When setting up your weekly routine, I recommend starting with the most important non-blogging related activities. This includes taking the children to school, cooking, taking out the trash, etc. To understand.
- Work on your writing speed It's not rocket science, but writing faster will help you complete your blog writing tasks faster. Websites like TypingTest can help you improve your typing speed with skill tests and challenges.
- Schedule catch-up time - If you fall behind on your daily blogging goals, you can set aside extra time to catch up . Of course, if you complete the work as planned, you can spend that time on something else.
- Try the Pomodoro Technique - To increase productivity, start with 25 minutes of vigorous blogging, followed by a short five-minute break. Repeat four times and increase the rest periods to 15-30 minutes each - until done.
- Write Now, Fix Later - Many professional writers have a bad habit of correcting and editing every paragraph as they write. While this can help you produce polished articles, looking back and constantly pointing back will definitely interrupt your flow.
- Use an automated proofreading tool Proofreading tools like Grammarly will save you hours of proofreading . It works by automatically detecting errors while making suggestions for corrections and improvements.
Bonus: Automate your content publishing
When you automate your content publishing efforts, you can dedicate 100% of your time to blogging.
Of course, the word "automation" can seem intimidating, especially to new bloggers. But with tools like IFTTT and Zapier, you can easily create workflows to automatically publish content in minutes.
Automation platforms work by connecting two different programs. If you do something with the first program, the second program will automatically do something else.
For example, IFTTT has a 'little program' available that automatically shares new WordPress posts to a Facebook page.
To use this applet, click Connect and enter your WordPress blog information.
In the next step, you need to connect your Facebook account. Simply click the login button, log in to Facebook and select the page you want to use.
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After completion, press "Save".
Congratulations! Now you have automatically published the content of your blog.
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Are you a eucalyptus?
If you can see it, it is more than one of the people.
The best way to determine the optimal frequency of posting is to make a schedule that matches it
It's not a problem, it's a problem. Пакул вы можете задняжиеста на колучативным змесным змесце и звечасовым программі, часталатальни
But this does not mean that experiments should be stopped.
Вызначце аптымальную частату правицион для увагать блога
This is a large number of people and a large number of people are able to acquire some opponents. If you can't see anymore, you can have a time:
1. Get feedback from readers
Always remember that: the skin solution, which you take from this moment, pavinne take
This includes self-regulating frequency of posts on your blog.
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2. Choose longer messages
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If you can see more information, you can see it for more information. Confirm the tool, the package is not available.
3. Provide accessories
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Remove access, drawers for mobile - panel 11 months. If you can have more comments, you can provide more information.
Users of WordPress can be used to be able to use it. If you can use a tool, you can use 'Presenter'.
Last words
To make sure you can see the following items, you can use the following pages:
- Don't confirm it.
- Confirm it, make it possible to make a chance.
- If you breathe, you can see a person
- Спытайце свой авдыторыю, як часта яны животный публиковаца ад вас
- Експерыментуйце з рознай давжынёй песибаўў
- Публикуйце свой сонтент у вечество час, каб для узаемадзеянне
Always remember, blog post.
This is not a good time and a report. There are millions of other bloggers who are ready to go the extra mile to beat their competitors.
Пытанне ў тым, вы?
If you have any questions, comments or suggestions for future articles, don't hesitate to leave comments below.
Good luck!